About
Screening Now is the premiere streaming service for independent films. The UI exploration required me to keep the existing branding and color scheme, while redefining the old site with a new user flow and modern aesthetic.
Screening Now has been a reputable site for some time. It can now be found on streaming platforms such as Roku. However, the brand needs to compete with other popular streaming services while keeping the social features in tact, as social media and crowd participation are a huge factor in promoting content. Viewers that value a physical copy can still do so by buying or renting content.
Client
Blue Panda Labs
Focus
Visual Design, User Experience, Interaction Design Wireframing, Prototyping, UI Animation, Branding
Tools
Sketch, Adobe Photoshop, After Effects
Home
Users can view and search among new releases. New films are featured here in the header.
Menu Slider
Users are able to access all content and
community features in the hamburger menu.
Main Product Page
Users can watch content and view more information about the film, such as cast and crew, along with other content relevant to the current item.
Digital+DVD Product Page
Users have the option to buy or rent a physical copy of the film
when they select the Digital+DVD tab. Users still have the option
to stream the selected content.
User Library + Order History
Users can view their collection of purchased films and order history here.They have the ability to select and watch films from this screen.
Profile Screen
Users can view and set their preferences here. Their top three film genres are listed as part of their social profile. Users also have access to their library and order history.
Loading Screen
This screen is visible on initial launch or when
a selected film or preview is loading.